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Branding Fabulous: Hermès Designs An Apartment
Photo Credits Bornrich.com If you ever thought paying 10k for a handbag was crazy, hold on to your seats. The uber French luxury brand, Hermès has decided to add another feather in its cap by...
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Snap Judgement: Why Do Fashion Well Known Designer’s Wear the Same Thing...
While reading my monthly fashion glossies I discovered that male, high-end fashion designers tend to wear the same outfits everyday. I realized this after reading an article on Peter Dundas, the...
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Celebrity Tips: The Point of A Perfect Pose
This past awards season Ms. Angelina Jolie made a splash by striking a memorable pose. The one legged wonder’s dress was not so hot but her leg and that pose was all the rage. The next day the style...
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Miss: Branding Faux Pas- The 2012 Olympic Uniforms
When I think of American fashion I think of the classic white t-shirt and blue jeans. I think of the polished looks of the 50s and 60s where every occasion was an occasion to wear your Sunday’s best....
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Social Media Hit: Elle Magazine – You’re the Editor Campaign
While making my weekly rounds to my fashion websites, I ran across a cool use of social media. Elle Magazine and their charismatic Creative Director Joe Zee have launched a new social media campaign...
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Fixes: Can Gap Revive its Brand?
We all “Fell into the Gap” in the mid-90s with their catchy jingles, and high energy commercials. In the early 2000s, we swooned over their classic offerings. Gap made us buy into the notion that...
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Hit: The Gift of Revenge is a Fantastic Brand Collobo
What a wonderful Sunday night surprise I had while watching one of my favorite shows Revenge. The gift of revenge is a series of interstitials that showcased a new partnership with Target and Neiman...
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Hit: Gap Shows Us How to Love
Gap’s new winter campaign reminds me of the good old days. Bright colors, faces of glee and perfect positioning. I am not sure which ad I like the most but I do know I like where they are going with...
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#4 – Better/Revamping Fashion Collaboration Campaigns
The list of things I am looking forward to seeing in 2013 continues with #4 -which is Better/Revamping Fashion Collaboration campaigns. At this point we are all seasoned pros when it comes to this...
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Hit or Miss: Rhianna’s New Line
Jetsetter, trendsetter and image maker Rhianna is set to launch her 1st line at London Fashion Week in just a few weeks. She is collaborating with River Island, a UK based store that is similar to...
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